Building a niche company in recruitment industry, a case study of Swedish company Multimind AB
In this thesis, we aim to find out ways that Multimind’s create customer focused value and sustain the value in the recruitment industry and their customer relationship management in the niche market. Our purpose is also to study their strategy, policies and their organizational culture especially i...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling
2009
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6085 |