Säljarens roll i försäljningen av digitala lösningar : Säljarens stöd, förutsättningar, kompetens och egenskaper
Digitization has made major changes in how companies work internally and externally. Both markets and customers’ demands are completely different nowadays. The salesperson acts in the middle of markets, customers and companies and tries to adapt and achieve good results. The purpose of this study is...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
Published: |
Mälardalens högskola, Industriell ekonomi och organisation
2020
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-48256 |