EXPLORING DIGITALIZATION AND VALUE CO-CREATION IN THE FOOD INDUSTRY : Study on challenges and opportunities for digitalization and the impact on the customer offering
The purpose of this study is to identify the challenges and opportunities for digitalization within the food industry, and give suggestions on how to co-create value through digitalization. This qualitative study is based on data collected from scientific articles, reports and books about digitaliz...
Main Authors: | Medina, Camila, Miljanovic, Monika |
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Format: | Others |
Language: | English |
Published: |
Mälardalens högskola, Akademin för ekonomi, samhälle och teknik
2017
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-36032 |
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