Making Mundane Magical - Analyzing Vlogger-Audience Interaction in YouTube
In the past decades a lot of research has been dedicated to widening the understanding of different media audiences, as well as to determining the motivations behind both, creation of user-generated content (UGC) as well as audience behavior. This thesis seeks to broaden this knowledge by studying v...
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| Format: | Others |
| Language: | English |
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Malmö universitet, Fakulteten för kultur och samhälle (KS)
2019
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23178 |