Marketing communication of the employer value proposition : How do audit firms build and communicate their employer value proposition
Since the competition on the market regarding standing out as an organization and as an employer, creating a good reputation is more important than ever. Knowledge regarding how to attract potential employees is vital for organizations. This to be able to differentiate themselves from their competi...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle
2019
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-75475 |