Without a social media strategy, you're posting in the blind : En studie om sociala medier som marknadsföringskanal
Purpose & Research questions: The purpose of this study is to examine how the use of social media as a marketing channel has influenced the company's way of working. With this purpose in mind, our research questions were formulated as follows: 1. Why are social media agencies a growing...
Main Authors: | , , |
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Format: | Others |
Language: | Swedish |
Published: |
Linnéuniversitetet, Institutionen för marknadsföring (MF)
2017
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-70550 |