Self-Service Technologies : What Influences Customers to Use Them?

Background: The society has changed and become increasingly characterized by technology-facilitated interactions. Companies are starting to make use of self-service. technologies (SSTs), instead of interpersonal encounters during service deliveries. Customers’ usage of SSTs has been examined in prev...

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Bibliographic Details
Main Authors: Saeid, Bawan, Macanovic, Elma
Format: Others
Language:English
Published: Linnéuniversitetet, Institutionen för marknadsföring (MF) 2017
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65136