Kan man lita på en främling? : En studie om tillitskapande inom delningsekonomin

Purpose and Research question: The purpose of this study is to map how Swedish companies are working to build trust on their p2p platforms within the Sharing Economy. With this purpose in mind we formulated our research question as follows: How do Swedish companies work in order to build trust on th...

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Bibliographic Details
Main Authors: Göransson, Victor, Johansson, Robin
Format: Others
Language:Swedish
Published: Linnéuniversitetet, Institutionen för marknadsföring (MF) 2016
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-54593