Strategy within E-commerce : The formation process
Today the e-commerce market has become a bigger part of both organizations’ and consumers’ everyday-life. Earlier established strategies within retail can't be relied upon. The online-based organizations don’t act on the same conditions as traditional shops in terms of location, customer servic...
| Main Authors: | , , |
|---|---|
| Format: | Others |
| Language: | English |
| Published: |
Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE)
2016
|
| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-54056 |