Manipulerade streams och dess roll i musikbranschen : - En kvalitativ studie om hur manipulerade streams färgar dagens musikbransch (ur ett marknadsföringsperspektiv).
The digitalization and emergence of the Internet have given rise to new platforms providing marketing, distribution and revenues to happen in the same place, a significant difference from the past. New platforms have become new places for artists to compete for, for instance, positions on toplists....
| Main Authors: | , , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Linnéuniversitetet, Institutionen för marknadsföring (MF)
2021
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-101413 |