Styrning i en kundinriktad organisation : en studie av en elitidrottsförening

Background: There has been a movement of power towards customers in most markets which puts higher demands upon the customer orientation of organizations to survive competition. In general the opinion is that satisfied customers also are profitable for the organization. Even though a consciousness e...

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Bibliographic Details
Main Authors: Sävenhed, Robert, Öberg, Henrik
Format: Others
Language:Swedish
Published: Linköpings universitet, Ekonomiska institutionen 2006
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-5863