Styrning i en kundinriktad organisation : en studie av en elitidrottsförening
Background: There has been a movement of power towards customers in most markets which puts higher demands upon the customer orientation of organizations to survive competition. In general the opinion is that satisfied customers also are profitable for the organization. Even though a consciousness e...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
Published: |
Linköpings universitet, Ekonomiska institutionen
2006
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-5863 |