Privacy and user profiling : Profile-based evaluation of what different third party services may learn about a user
Online behavioural targeted advertising has become a leading method to increase theeffectiveness of advertisement online. The advertisement is based on information aboutusers’ internet activities collected by third party tracking services. However, there is a fineline between whether this should be...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Linköpings universitet, Institutionen för datavetenskap
2021
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-177643 |