Analysis of Customer Behaviours on Customer Reviews and Ratings
With the rapid accretion of online shopping, online customer reviews have become a very essential source. An interpretation of this essential source is not fulfilled with every aspect since online customer reviews consists of unstructured information. This paper enlightens the understanding of behav...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
KTH, Skolan för industriell teknik och management (ITM)
2020
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279739 |