Important Aspects when Taking Software as a Service to Market : A multi-case study in the ICT industry

The information and communication technology industry is constantly affected by rapid changes and new development in technology. During the recent years there is an emerging trend within IT outsourcing where scalable and flexible IT enabled capabilities are delivered as a service over the Internet,...

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Bibliographic Details
Main Authors: BEITE BÖRJESON, LINA, ROGBERG, FRIDA
Format: Others
Language:English
Published: KTH, Industriell marknadsföring 2015
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-189462