Developing a Process to Reach Consumer Insights for TeliaSonera
This thesis was aimed to help TeliaSonera to work more consumer related. The purpose was to show the organization how consumer insights could be found and how valuable they are for the company. The assignment consisted of two parts, to develop a process methodology for TeliaSonera which could be use...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
| Published: |
KTH, Maskinkonstruktion (Inst.)
2013
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-142541 |