How to enhance Shareholder Value through a Customer support in the Insurance industry : A business driven approach towards business intelligence

An increased competitive climate has enhanced the importance for companies to differentiate from other companies. Today, the customer support within service organizations are often disregarded as a source of value due to the focus on costs. Further, it has become more important to leverage the conta...

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Bibliographic Details
Main Authors: Smogner, Peter, Niklas, Johnson
Format: Others
Language:English
Published: KTH, Skolan för informations- och kommunikationsteknik (ICT) 2013
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-133314