McDonalds CSR-arbete : Utvecklingen och orsakerna

CSR - "Corporate Social Responsibility" is a concept that in recent years has become of bigger importance for companies. Even at McDonald's, which quickly grew into today's 217 restaurants, with up to 430 000 visitors daily. We have investigated how the McDonald's CSR work h...

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Bibliographic Details
Main Authors: Jonasson-Lybeck, Erik, Pettersson, Andreas
Format: Others
Language:Swedish
Published: KTH, Industriell produktion 2012
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-102528