A COMPARATIVE ANALYSIS OF CSR STRATEGIES, IMPLEMENTATION AND OUTCOMES : A Qualitative Case Study of IKEA, Starbucks and H&M
A business activity generates both negative and positive externality simultaneously for both the environment and the society. The basic idea is to minimize the negative externality and generate more positive externality.Expectations of the society towards businesses have grown tremendously during th...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Karlstads universitet, Fakulteten för ekonomi, kommunikation och IT
2009
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-6971 |