What happens with company culture when high and low masculine cultures merge? A case study of the Joint Venture Sony Ericsson
In today’s global market, international mergers are very common. Different companies with various cultures, start working together. There is a limited amount of literature about what really happens with the company culture when companies merge. There are also few case studies on culture integration...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Högskolan Kristianstad, Institutionen för ekonomi
2007
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-4045 |