Sharing is caring : A case study of co-creation on Facebook
The increasing usage of social networking sites, such as Facebook has changed the way that corporations and customer interact with each other. New ways of customer-corporation interactions evolve constantly, enabling customers to participate and co-create value with the corporations. An organisation...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Högskolan Kristianstad, Sektionen för hälsa och samhälle
2016
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-15761 |