Analysis of the Commercial Launch Industry : Determining Competitiveness using Porter’s Five Forces Framework
This thesis aims to analyze the rules of competition of the commercial launch industry between the years 2010-2020 to better understand the market and gain strategic insights for market share captivation or profitability. The industry is analyzed quantitively within the theoretical framework of Port...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Jönköping University, IHH, Nationalekonomi
2021
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-52879 |