What affects your shopping? : The impacts of values on Swedish tomato consumption

The purpose of this quantitative study was to examine what values influence Swedish consumers when purchasing tomatoes. Previous research show that there are many factors and attributes that consumers choose from. These aspects included health, low price, labelling of products, knowledge of what lab...

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Bibliographic Details
Main Authors: Johannesson, Johan, van den Bos, Clara
Format: Others
Language:English
Published: Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Globala studier 2018
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-40436