The Influence of Psychic Distance on Internationalization : A Multiple Case Study of Swedish SMEs within the Service Industry
Background: SMEs represent 97% of Swedish companies that have an increase in the Swedish export by 16% in 2017. Furthermore, Sweden is eager to support its companies to lead the service revolution abroad. This expansion creates the need for overcoming international risks of inconstant psychic distan...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi
2018
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-39932 |