Marknadsföring via sociala medier : Social Media Marketing

The thesis work focuses on marketing and its point of departure centers on mapping the utilization of social media as a form of marketing. The choice of this thesis subject has been deemed by the authors as one of particular interest due to the current popularity of social media in the Internet conn...

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Bibliographic Details
Main Authors: Fjellman, Christine, Jansson, Emma
Format: Others
Language:Swedish
Published: Högskolan i Skövde, Institutionen för teknik och samhälle 2012
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-6037