Konsumentbeteende online : En analys av spelkonsumenters reaktioner och beteende på nätet

Problem background: The online gaming industry has exploded and the number of consumers who play casino games has increased markedly in recent decades. In Sweden, the state has a monopoly on the gambling market and is not allowed to market casino games. But the foreign gambling companies make use of...

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Bibliographic Details
Main Authors: Gunnarsson, Jenny, Slivo, Maria
Format: Others
Language:Swedish
Published: Högskolan i Skövde, Institutionen för handel och företagande 2017
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-13995