WOW Philippines campaign : an analysis on collaboration
The Philippines is a country with a lot to offer within the tourism sector. With its 7107 islands, it offers diversity in culture and a wide range of tourism destinations. However, tourism development in the Philippines has not been as successful as its neighbouring countries. In order to develop th...
Main Author: | Martinez Åkesson, Jo Anne |
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Format: | Others |
Language: | English |
Published: |
Högskolan i Kalmar, Handelshögskolan BBS
2010
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hik:diva-2601 |
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