En undersökning åt IKEA om ungdomars syn på inredning och design

The purpose is to improve IKEA´s understanding of how their target group of 12 to 18 years old boys and girls thinks when they visit the showrooms in the department stores. What make them enter the showrooms? Is it the colours, the furniture or the whole concept? How are they inspired to furnish the...

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Bibliographic Details
Main Author: Göranson, Louise
Format: Others
Language:Swedish
Published: Högskolan i Kalmar, Institutionen för kommunikation och design 2009
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hik:diva-2125