Vad motiverar svenska ungdomars val vid köp av vin? : En kvantitativ undersökning om de viktigaste aspekterna vid valet av vin för Generation Y.
Abstract Title: What motivates Swedish Millennials’ choices when buying wine? Level: Bachelor thesis in Business Administration, final assignment. Authors: Richard Tarschis and Dag Ehlin Supervisor: Jonas Kågström Date: 2018 – January Aim: The purpose of this work is to analyze which driving fo...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
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Högskolan i Gävle, Avdelningen för ekonomi
2019
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-29410 |