Skapandet av förtroende inom eWOM : En studie av profilbildens effekt ur ett könsperspektiv
Title: Creating credibility within eWOM – A study of the effects of profile characteristics from a gender perspectiveLevel: Final assignment for Bachelor Degree in Business AdministrationAuthor: Sofia Petersson och Samandar SvantessonSupervisor: Jonas KågströmDate: 2017 – MayAim: In the Internet, ba...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
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Högskolan i Gävle, Företagsekonomi
2017
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-24559 |