Trust development in International Healthcare Services: Elekta in Spain

Title: Trust development: a marketing strategy in the Internationalization of Healthcare Services.The case of Elekta in Spain Level: Master Thesis in Business Administration Author: Sara Arrese and Wang Liao Supervisor: Maria Fregidou-Malama Examiner: Akmal Hyder Date: 2014-10-02 Aim: The aim of thi...

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Bibliographic Details
Main Authors: Arrese, Sara, Wang, Liao
Format: Others
Language:English
Published: Högskolan i Gävle, Avdelningen för ekonomi 2014
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-17692