Private label in the supermarket industry : a case study of ICA
ABSTRACT Title: Private label in the supermarket industry: a case study of ICA. Level: Final thesis for a Bachelor Degree in Business Administration Author: Zhing Mo, Yulan Qu Supervisor: Dr. Aihie Osarenkhoe Date: 2010 – May Aim: This dissertation aims to find out the motives behind th...
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Format: | Others |
Language: | English |
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Högskolan i Gävle, Avdelningen för ekonomi
2011
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-10126 |