Applying the value grid model; an examination of Google

In the last twenty years, Google had a tremendous growth, from a small project of two PhD students to one of the most valuable companies on the globe. This growth is characterised by the versatile of the company, next to its search engine, Google explored many different value chains along the way. I...

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Bibliographic Details
Main Authors: van Vugt, Maik, Jacobsen, Ole
Format: Others
Language:English
Published: Högskolan i Halmstad 2017
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33510