Creating a suitable strategy for innovation when the industry is frequently changing: The importance of competitive intelligence
Developing a suitable strategy for innovation can be a challenge, and especially if the industry is constantly changing. It is important for firms to be aware of the external environment to be able to create competitive strategies. The knowledge about how to perform competitive intelligences is esse...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap
2017
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33292 |