Visual merchandising of organic versus non-organic products in supermarkets : A study of Coop, Willys and ICA

Abstract Title: Visual merchandising of organic versus non-organic products in supermarkets Authors: Alma Bolmstedt Svanqvist & Malin Carlén Supervisor: Mikael Hilmersson Examiner: Thomas Helgesson Level: Bachelor thesis - Marketing Keywords: Visual merchandising, Supermarkets, Groceries, Or...

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Bibliographic Details
Main Authors: Bolmstedt Svanqvist, Alma, Carlén, Malin
Format: Others
Language:English
Published: Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap 2015
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-28524