Instagram Marketing : When brands want to reach Generation Y with their communication

Title Instagram marketing- When brands want to reach Generation Y with their communication  Authors Frida Eklöf Wallsbeck and Ulrika Johansson Supervisor Thomas Helgesson Level Bachelor thesis in marketing (15 ECTS). Spring 2014 Keywords Branding, Marketing communication, Social media, Instagram and...

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Bibliographic Details
Main Authors: Johansson, Ulrika, Eklöf Wallsbeck, Frida
Format: Others
Language:English
Published: Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET) 2014
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-25681