Miljömässigt hållbara konsumenter och deras avståndstagande mot tidsbegränsade erbjudanden på Instagram
The development of social media has lead to major changes in marketing. Today, there are so called influencers who through their social channels can convey advertising to its followers. When an influencer publishes advertising material, they often contain an offer, and it is not uncommon for these o...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Högskolan i Borås, Akademin för textil, teknik och ekonomi
2021
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-26404 |