The fast fashion phenomenon : Luxury fashion brands responding to fast fashion

Purpose:The purpose of this thesis has been to study, describe and analyze how luxury fashion brands have responded to fast fashion. Background:It has been stated that the life of luxury fashion brands has become more difficult since the proliferation of fast fashion brands. The Italian luxury fash...

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Bibliographic Details
Main Authors: Minhas, Frida, Memic, Mersiha
Format: Others
Language:English
Published: Högskolan i Borås, Institutionen Textilhögskolan 2011
Subjects:
H&M
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-20850