Factors Affecting Employee Acceptance of Electronic Shelf Labels In a Mandatory Business Environment : -A Study Applying the UTAUT-Model in a Swedish Organization

Factors Affecting Employee Acceptance of Electronic Shelf Labels In a Mandatory Business Environment : -A Study Applying the UTAUT-Model in a Swedish Organization

Background: The retail industry is one of the most competitive industries today as the emergence of the e-commerce has put significant pressure on traditional retailers. As price change frequencies have doubled, physical retailers struggle to adapt to online retailers; and as a result, new technolog...

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Bibliographic Details
Main Author: Baraslievska, Natalia
Format: Others
Language:English
Published: Blekinge Tekniska Högskola, Institutionen för industriell ekonomi 2019
Subjects:
Technology Acceptance Model
Mandatory Business Environment
Electronic Shelf Labels
Employee perspective
Teknologi Acceptans Modell
Obligatorisk Affärsmiljö
Elektroniska prislappar
Medarbetarperspektiv
Engineering and Technology
Teknik och teknologier
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:bth-17788

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http://urn.kb.se/resolve?urn=urn:nbn:se:bth-17788

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