Web-Enabled Customer Involvement in Innovation Activities : a Firm's Perspective
Customer involvement in innovation activities is a common practice among companies in most industries. It has been widely researched by scholars to demonstrate its risks and advantages. Yet, the growing importance and recognition of the Internet are transforming the scope, boundaries, and dynamics o...
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Format: | Doctoral Thesis |
Language: | English |
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Blekinge Tekniska Högskola, Institutionen för industriell ekonomi
2015
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:bth-00608 http://nbn-resolving.de/urn:isbn:978-91-7295-297-3 |