Culture and the need for positive self-regard : the Japanese case

A great deal of research indicates that North Americans are motivated to possess. enhance, and maintain positive self views. The cross-cultural generalizability of these motivations is addressed by examining a culture characterized by an interdependent view of self: Japanese. An anthropological a...

Full description

Bibliographic Details
Main Author: Heine, Steven J.
Format: Others
Language:English
Published: 2009
Online Access:http://hdl.handle.net/2429/6100