Customers’ self-disclosures to online virtual advisors
Business-to-consumer e-commerce has experienced unparalleled growth since its inception a decade and a half ago. Yet, customers’ concerns about providing personal information to online vendors, and their discomfort when having to do so, continue to be the chief obstacles to further growth over the s...
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| Language: | English |
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University of British Columbia
2012
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| Online Access: | http://hdl.handle.net/2429/42257 |