A Study on the Management Strategy of Hypermarket Stores in Taiwan-Take C Hypermarket as an Example

碩士 === 亞洲大學 === 經營管理學系 === 107 === In 1987, a French retailer, the C Hypermarket cooperated with the Uni President to establish the first hypermarket store in Taiwan, which is also the first one in Asia. It takes 7 years after entering Taiwan’s market to gain its market share. In this period, many o...

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Bibliographic Details
Main Authors: Su, Li-Sing, 蘇秝杏
Other Authors: Chen, Shieh-Liang
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/rc3t6d