Successful Implementation and Evaluation of Customer Relationship Management (CRM) Systems

碩士 === 南臺科技大學 === 商管專業學院 === 107 === In recent years, the penetration of Customer Relationship Management (CRM) systems in small, medium and large enterprises have increased constantly and led to a broad consensus in the business environment about the benefits for organizations in various business s...

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Bibliographic Details
Main Authors: ACHE, ANDREAS, 安益成
Other Authors: HUANG, YING-YUH
Format: Others
Language:en_US
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/j48572