A study of online shopping behavior on ready-to-eat food package

碩士 === 南臺科技大學 === 企業管理系 === 107 === In order to understand the Taiwanese consumer marketing environment for online shopping so I create a new business opportunity. The biggest difference between online shopping and traditional purchasing methods in selling food is that consumers can't see and t...

Full description

Bibliographic Details
Main Authors: Tang,Kai-Yi, 湯凱伊
Other Authors: Chien, Chun-Cheng
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/2d8f8q