Food Court Experimental Marketing on Consumers Purchase IntentionA Case Study of Carrefour in South Area
碩士 === 樹德科技大學 === 經營管理研究所 === 107 === In recent years, the living standards of Chinese people have improved, the environment has changed and there is consequent the consumption pattern has also changed. The basic customer base of hypermarket are the baskets, housewives from small family, office work...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/7xy75b |