Impact Factors on Consumers Procurement of Self-roasted Coffee Beans– a Case Study in Chia Yi Area

碩士 === 樹德科技大學 === 資訊管理系碩士班 === 107 === To understand why citizens in Taiwan tend to like coffee more, one must start with coffee beans. Roasted style not only determine coffee flavors, together with its contain and effects to health. This thesis study on factors that influence consumers purchase sel...

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Bibliographic Details
Main Authors: Hsing-Yu Chang, 張倖鈺
Other Authors: Dr. To Chang
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/ghwt77