A study of the relations among marketing strategies, brand image, and customer satisfaction in preschool – A case study of Sanzhi Municipal Kindergarten

碩士 === 聖約翰科技大學 === 企業管理系碩士班 === 107 === The purpose of this study, based on a case study of Municipal Sanzhi Kindergarten of New Taipei City, is to identify the extent of influences of brand image and marketing strategy of targeted kindergarten on parents’ choice of preschool institution and level o...

Full description

Bibliographic Details
Main Authors: CHANG,YU-CHUN, 張鈺純
Other Authors: LO, WEN-CHEN
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/5pgs38