A Study on Product Marketing and Advertising Innovation in the Era of Big Data 4.0

碩士 === 世新大學 === 企業管理研究所(含碩專班) === 107 === With the advent of the era of big data, all industries are upgrading, and all kinds of people who are in the job world use big data to enhance their own competitiveness. Big data has been used in many fields such as in marketing industry, manufacturing indus...

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Bibliographic Details
Main Authors: HUANG, RICHARD TZUPEI, 黃自培
Other Authors: CHEN, CHIN-YEU
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/bsqesa