The impact of company costs and advertising expenditure on performance-a case study of company H

碩士 === 東吳大學 === EMBA高階經營碩士在職專班 === 107 === In recent years,the vigorous development of virtual advertising tools and the object of this research to explore the H home appliance industry in recent years, the brand awareness has greatly improved. In the performance part, in addition to the substantial...

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Bibliographic Details
Main Authors: KAO,CHIEN-FA, 高建發
Other Authors: CHIU,YUNG-HO
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/86ab87