The Effect of Time Heuristic Message

碩士 === 東吳大學 === 國際經營與貿易學系 === 107 === Technology improved rapidly, which speed up our life. The advertisement around you and me become more diversity and interesting. Nowadays “Heuristic Advertising” had showed up, considering as simple, efficient rules, mental shortcuts that people use to make judg...

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Bibliographic Details
Main Authors: HSU, YU-CHIA, 許育嘉
Other Authors: KU, HSUAN-HSUAN
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/bb976u